The Complete Guide to LinkedIn Image Sizes

First impressions on LinkedIn happen in milliseconds. Before anyone reads your headline, parses your career history, or evaluates your latest post, their eyes process your visuals.

A pixelated profile picture, a cropped-off banner text, or a blurry feed graphic instantly signals a lack of polish. Conversely, crisp, perfectly dimensioned images build subconscious trust and make your profile look established and authoritative.

Because LinkedIn resizes images aggressively, guessing the dimensions usually results in awkward crops. This master cheat sheet covers every correct, up-to-date image dimension for personal profiles, company pages, and feed content.

1. Personal Profile Image Sizes

Your personal profile is your digital storefront. These two elements—your photo and your background banner—anchor your entire professional brand.

| Asset | Dimensions | Aspect Ratio | Best Practices |
| :— | :— | :— | :— |
| Profile Photo | 400 × 400 px | 1:1 (Circular) | Keep your face centered; fill 60–70% of the frame. Avoid cluttered backgrounds. Max file size: 8 MB. |
| Personal Banner | 1584 × 396 px | 4:1 | Prime branding space. Keep text centered or to the right; leave the bottom-left corner clear because your profile photo overlaps it. |

Pro-Tip for Banners: Mobile devices crop the outer left and right edges of personal banners. Always design your core message or text within a central “safe zone” so it doesn’t get cut off on phones.

2. Company Page Image Sizes

If you manage a business or community page on LinkedIn, the branding requirements differ slightly from personal profiles.

• Company Logo: Minimum 300 × 300 px (recommend uploading 400 × 400 px for ultra-sharp rendering across search results and notifications).
• Company Cover Banner: 1128 × 191 px. Unlike personal banners, company banners are much narrower—treat them like a sleek brand strip rather than a massive poster.
• Life Tab Hero Image: 1128 × 376 px (ideal for showcasing your company culture and team environment).

3. Feed Post Image Sizes

The size of your post image dictates how much physical space your content commands on a user’s screen. Because the majority of LinkedIn traffic originates on mobile devices, choosing the right aspect ratio directly impacts your engagement rates.

| Post Format | Dimensions | Ratio | When to Use |
| :— | :— | :— | :— |
| Portrait | 1080 × 1350 px | 4:5 | Best for engagement. Takes up the maximum vertical screen space on mobile feeds. Ideal for infographics and thought-leadership cards. |
| Square | 1080 × 1080 px | 1:1 | The safe default. Renders reliably across desktop and mobile without unexpected cropping surprises. |
| Landscape | 1200 × 627 px | 1.91:1 | Best for automated link previews, shared articles, or broad horizontal photography. |
| Carousel Slides | 1080 × 1080 px | 1:1 | Perfect for multi-page document PDFs that users swipe through. |

4. Quick File Format Rules

Even if your pixel dimensions are exact, picking the wrong file type can ruin your image quality:

• PNG: Best for graphics, logos, screenshots, and text-heavy images. It prevents compression artifacts around text lines.
• JPEG / JPG: Best for standard photographs and natural imagery, keeping file sizes manageable.
• WebP: Fully supported for feed posts and offers efficient compression, though PNG and JPG remain the universal standard for profile assets.
• Avoid SVG and AVIF: LinkedIn does not natively support these formats; convert them to PNG or JPEG before uploading.

Getting your dimensions right takes only a few minutes in design tools like Canva or Photoshop, but it pays off by giving your profile and content an immediate aura of professionalism.