InVideo Company Profile: History, Funding & AI Video Tools

InVideo Company Profile: Redefining Generative Video Creation

InVideo is a prominent global software-as-a-service (SaaS) company specializing in AI-powered video generation and editing tools. Designed to democratize high-end video production, InVideo allows creators, marketers, educators, and enterprises to build professional-grade videos simply by typing text prompts.

Company Overview & History

• Founded: 2017
• Co-Founders: Sanket Shah (CEO), Anshul Khandelwal (CPTO), and Harsh Vakharia
• Global Headquarters: San Francisco, California, United States (with significant operational hubs internationally)
• User Base: Over 7 million users across 150+ countries

InVideo started as a traditional cloud-based drag-and-drop video editor designed to make creation easier for non-designers. However, its defining moment arrived in August 2023 with the launch of InVideo AI. This strategic pivot shifted the platform from a standard template editor into an intelligent, prompt-to-video workflow engine capable of generating complete scripts, voiceovers, matching visual media, and automated captions instantly.

Funding, Financials, and Growth

InVideo is widely cited as one of the most capital-efficient success stories in the artificial intelligence SaaS landscape:

• Total Funding Raised: Approximately $52.5 million to $56.9 million across multiple rounds (backed by prominent investors like PeakXV Partners, Tiger Global, and Base Partners).
• Revenue Milestones: Following its AI pivot, the company scaled remarkably, crossing $70 million in Annual Recurring Revenue (ARR).
• Capital Discipline: Uniquely for the high-burn AI sector, InVideo maintained strong cash reserves ($30M+) and achieved massive scale without requiring external venture capital funding rounds since 2022.

Core Products & Technological Features

InVideo bridges the gap between text-based ideation and cinema-quality video production through a robust ecosystem of features:

• Prompt-to-Video Generation: Users can type a simple text description of what they want (